Tourism and Hospitality Businesses

If you are a Tourism and Hospitality business looking for support, there a number of organisations that can help you in Worcestershire.

If you are a tourism or hospitality business in Worcestershire there are a couple of ways that we can support you to reach our audiences.

Upload your event to Visit Worcestershire

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Suggest Your Business

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Here2Help Programme: Consultancy Support for Tourism and Hospitality

The Here2Help Business programme was launched in June 2020 to offer support and grant funding to Worcestershire businesses throughout the COVID-19 crisis, helping to keep our local economy operational, employees safe and businesses growing despite the difficulties.

When tourism reopened in the summer of 2021 and to help relaunch our visitor economy, specialist tourism sector consultancy support was introduced to the programme.

Having successfully supported 35 businesses over a 10-month period additional funding has been secured to deliver further specialist 1:1 consultancy support to further grow tourism businesses and develop the county as a tourism destination.

See Eligibility Criteria

Worcestershire Tourism Network

We are holding a series of bi-monthly network meetings across the county to help local tourism businesses make new connections, engage and work together.

After the sad news from Buckingham Palace yesterday evening, we have taken the decision to postpone our networking event ‘Reward, Recognise and Retain’ at Worcestershire County Cricket Club on 13th September.

The Visit Worcestershire team will provide further updates at a later date.

Visit Worcestershire Facebook Community

If you didn’t know already, Visit Worcestershire has a Facebook group especially for tourism and hospitality businesses to discuss and communicate together.

We also post updates about how you can get involved with Visit Worcestershire campaigns, details about grants, and updates to government guidance.

The English Tourism Landscape

Keep up to date with the latest trends and data in the tourism & hospitality industry, along with the current sentitment regarding COVID-19.

The survey commissioned by VisitEngland provides the latest information concerning the English tourism industry. Explore key trends in the consumer behaviour and decision-making process of tourists, to help navigate your business in the current climate.

With re-openings and easing of restrictions, it’s important for your business to keep up to date with the current sentiment surrounding COVID-19.  Learn more about key data points such as the likelihood of U.K. residents to travel; when and where they plan to go; specific trip details such as accommodation type and activities undertaken and the type of reassurances they’re seeking from the sector.

Worcestershire County Council

Worcestershire County Council is dedicated to helping local businesses develop and prosper. From local start-ups to high-growth enterprises, the county council offer a variety of support and grants for businesses of all sizes across the county.

Regulatory Services and Coronavirus advice

For regulatory services guidance and advice on the latest changes to lockdowns and the easing roadmap in Worcestershire, Regulatory Services are able to offer advice and will have regular updates and support available on their website.

Worcestershire Business Central

Worcestershire Business Central (WBC) are the Growth Hub for Worcestershire, responsible for supporting businesses of any size within the county.

WBC are able to help businesses at any stage of their journey whether it be with starting, running, growing or funding a business.

The team work closely with a plethora of partners across the county, including the LEP, County Council, District Councils and Chamber of Commerce to ensure they are able to provide guidance and advice on the variety of support programmes available to Worcestershire businesses. 

For businesses in Worcestershire, contact the WBC team to learn how you could be supported today.

One Worcestershire

One Worcestershire is a novel approach to raising the profile of the county.

It is not owned by any one organisation or partner. It is a public and private sector partnership reflecting the county wide pride in championing Worcestershire as a place to live, work, invest and visit.

One Worcestershire supports businesses through campaigns promoting the county, like the Make It Worcestershire campaign which focusses on products created in the county that make Worcestershire unique. 

One Worcestershire has a network of 1000 businesses who have pledged to champion the county. Joining The Worcestershire 1000 is easy. All you need to do is answer a few simple questions about your business and you’ll get access to a supportive network of the county’s businesses; not to mention access to a host of marketing materials to help promote your business locally, regionally and nationally.

Worcestershire Local Enterprise Partnership

The Worcestershire Local Enterprise Partnership (LEP) is 1 of 38 LEPs in the country.

The Worcestershire LEP is tasked with creating and delivering economic growth and jobs in the County. This is achieved through a partnership approach with business, local government, the third sector and higher and further education working together with a common, shared purpose. 

The Worcestershire LEP Works across a range of programmes from Skills & Employment, Business Support to raising the profile of the county and encouraging investment into the county. The LEP helps businesses in many ways, through funding new employment land like Worcester Six and Vale Park, to funding the county’s Growth Hub, Worcestershire Business Central.

Business Insights



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